Zenzar Approved
Our Curation Principles
1. REAL FOOD FIRST
We prioritise whole-food ingredients over highly processed alternatives
2. INGREDIENT INTEGRITY
No artificial additives, unnecessary fillers or misleading formulations
3. EVIDENCE OVER MARKETING
Products must provide genuine nutritional value, not just health claims
4. EXCEPTIONAL TASTE
Healthy habits only stick when food is genuinely enjoyable
5. CONTINUOUS REVIEW
Products are regularly reassessed to ensure they meet our standards
We do the label reading, ingredient screening and research - so you don't have to.
Ingredients that will never make it onto Zenzar
1. ARTIFICIAL COLOURS
Red 3 (E127), Red 40 (Allura Red), Yellow 5 (Tartrazine), Yellow 6 (Sunset Yellow), Blue 1, Blue 2, Green 3
2. ARTIFICIAL PRESERVATIVES
BHA, BHT, TBHQ, Potassium Bromate
3. ARTIFICIAL SWEETENERS
Aspartame, Sucralose, Saccharin, Acesulfame Potassium
4. INDUSTRIAL FATS
Partially hydrogenated oils (trans fats), Brominated Vegetable Oil (BVO)
5. ARTIFICIAL FLAVOUR ENHANCERS
Monosodium Glutamate, Disodium Inosinate, Disodium Guanylate
6. HIGH-RISK ADDITIVES
Titanium Dioxide, Propylparaben, Azodicarbonamide
7. PROCESSED SUGARS
High Fructose Corn Syrup
8. PROCESSED MEAT PRESERVATIVES
Sodium Nitrate